April 5, 2020

Serbian Game Pancake Art Downloaded over 20 Million Times in Less Than 4 Months

Remember when making pancakes was all the rave a couple months ago? Serbian gaming studio used that insight to their advantage and using MVP approach built the Pancake Art video game that attracted millions of users worldwide. 

The game Pancake Art was developed by Tommy Games Studio from Novi Sad, Serbia at the end of the 2019. It experienced rapid growth, and in less than four months the number of downloads exceeded 20 million. It has been translated into nine languages and it is available both on App Store and on Google Play Store. 

The Beginnings of Virtual Pancakes

The way in which this game was created resembles the Lean startup development method. Instead of testing and creating a perfect new game for two years, the team released the first version of the game after a couple of weeks. This first version contained only basic functions in order to test whether users liked the concept of the game and in which direction to further develop it. As it proved successful, the team added more features, levels, and continued with marketing. 

More players joining each month – 6 Million New Downloads Over the Last Month

This game enables players to create many interesting types of pancakes – and people love it! As your technique gets better, you advance to the next level. 

Pancake Art reached 20 million users in less than four months, with a new record of six million users last month.

Videos from this game became popular on social media, where people keep sharing their excitement about these creative pancakes. 

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